ThE SOUTHEAST ASIAN STUDENT ASSOCIATION OF UNC

DESIGN CHAIR

Tools Utilized

  • Adobe Suite

  • Procreate

Create a cohesive, compelling visual language for the UNC Southeast Asian Student Association (UNC SEASA) whose mission is to create a place for students to cultivate community on campus and learn about Southeast Asia.

THE MISSION

Color + Visual Language

For regular branding (logos, university communications) the organization utilized this color palette. Inspired by the UNC colors & the hues of the sunsets across Southeast Asia.

Graphic needs changed weekly, but were consistently inspired by nature and cultural information found in Southeast Asia. SEASA strives to consistently meld and discuss elements of the past, present, and future of Southeast Asian cultures and communities.

I also designed our merchandise for the 2023-24 year, inspired by vintage stamps.